Adhering to the concept of "interactivity, intelligence, innovation and internationalization", Business School closely matches the industrial development needs of the country, especially the Guangdong-Hong Kong-Macao Greater Bay Area. In the undergraduate education, Business School fully refers to the university curriculum setting mode and talent training concept of the world's leading universities of applied sciences, such as in Germany and Switzerland. English is the teaching language in major courses, and the school emphasizes on teaching practice and enterprise practical training. With the deep collaboration between university and enterprises, the school have constructed in-campus and off-campus practical training bases to help simulate the actual business operation in order to improve practical abilities of students. Meanwhile, the school faculty enjoy inland and overseas working background and full experiences in business field. Some professors have worked in Germany, Canada, US and Korea, etc. Faculty would integrate updated business knowledge and concepts into teaching process, which creates a solid base for cultivating professional business talents with international perspectives and pioneering spirit.
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International Business Undergraduate Major White Book
Marketing Undergraduate Major White Book
Financial Management Undergraduate Major White Book